About Us
Our vision at K’Alma Spas is to build and operate beautiful spas created with love for our hotel partners. Our strategy is to add value to each location, and to create memorable and unique spa experiences and guest’s loyalty. We look for the right partnerships with similar core values to our own. Then, we integrate our brand and services into the hotel’s natural aesthetics to bring the soul of the property to life.”
~ Marizza Contreras, Owner K’Alma Spa
PURPOSE STATEMENT
CORE VALUES
We take our inspiration from nature, from the holistic welcome rituals we begin with to the sensory journeys we take our guests on. Internally, we pride ourselves on operating our business based on five core values, known as the “5Cs.”
01.
CONSISTENCY
We are able to create individualized spas across a diverse portfolio of hotels because, at our core, we are consistent. Themes may vary, yet the level of service, quality, product and people is steady and unwavering.
01.
CONSISTENCY
We are able to create individualized spas across a diverse portfolio of hotels because, at our core, we are consistent. Themes may vary, yet the level of service, quality, product and people is steady and unwavering.
02.
COMPASSION
We have a special ability to engage with our staff, your staff and the guest simultaneously. It’s what allows us to see your story and build upon it.
03.
CREATIVITY
Our approach to developing spa concepts is highly personalized and curated. We will turn your ideas, themes and needs into soothing, relaxing and cozy retreats. We specialize in transforming challenging spaces into successful solutions.
03.
CREATIVITY
Our approach to developing spa concepts is highly personalized and curated. We will turn your ideas, themes and needs into soothing, relaxing and cozy retreats. We specialize in transforming challenging spaces into successful solutions.
04.
COLLABORATION
We work in tandem with the brand and the departments that enliven it. We build a team on your behalf that becomes part of the property’s family.
05.
CONNECTION
We spark a deep connection with ourselves, our partners and our guests, allowing us to deliver transformative and meaningful interactions.
05.
CONNECTION
We spark a deep connection with ourselves, our partners and our guests, allowing us to deliver transformative and meaningful interactions.
BUSINESS PHILOSOPHY
K’Alma Spas works closely with its property partners to create customized spa environments and offerings that enhance the guest experience and further endear them to the respective brand. Our flexible model allows hotels, residential communities and other developments to establish new, profitable revenue streams with minimal impact on in-house resources. Our well-established infrastructure and standard operating procedures ensure low operational complexity and overhead, while our immersive full-service spa team becomes an extension of your brand’s culture while serving your clientele.
Leadership Team
Marizza Contreras- CEO & Founder
P: 305-534-5555/ E: [email protected]
Marizza Contreras is a revered spa entrepreneur specializing in spa branding, implementation and operational management of on property spas and mobile spas for upscale hotel properties. In 2004, she founded Miami’s first mobile spa, Miami City Massage which is still in business today, offering in-room spa services across Miami and Miami Beach at luxury hotel properties. In 2018, Marizza launched K’Alma Spa Concepts and Management- our full scale spa company, after participating in the Goldman Sachs 10,000 Businesses Program, inspired by her passion to deeply impact the lives of those she serves. She has become a spa industry leader and is viewed as the authority in Miami for creating profitable hotel spas and unique guest experiences at premier hotel destinations.
Tammy Martinez- Head of Marketing, Events & Experiences
P: 312-805-2230/ E: [email protected]
Tammy comes to our team with a wealth of knowledge in experiential marketing, event planning and hospitality. Her experience includes working for leading hotel brands such as Sheraton, Westin, and Renaissance, as well as marketing giant Ogilvy. In addition, she has led a number of start-ups to success through her knowledge of branding and marketing and her ability to implement ideas and articulate a brand’s voice through execution. Tammy leads our team in the field and gives a face and a voice to our brand, bringing events and experiences to guests that are unique, wellness focused, and exciting.
Anastasia Shtek- Director of Operations
P: 305-534-5555/ E: [email protected]
Anastasia leads our full time therapist team to ensure that we are always meeting and exceeding our discerning client’s expectations for service. Her “make it happen” mentality and strong organizational and leadership skills have made her a huge asset to our growing team. Anastasia’s experience hails from hospitality where she began her career with Lettuce Entertain You out of Chicago, where she was trained how to provide excellent customer service down to the last detail. Since joining our team, her determination and drive has shown us what a true leader she is and we couldn’t be more thrilled to have her on our team.
Extended Team Key Contributors
Bea Pila- Interior Designer of B. Pila Design
Bea Pila’s [approach to interiors] is like a down-ward yoga pose, turning the traditional notion of interior design on its head. It teaches us to re-connect with and enjoy these spaces” says Florida Design’s Miami Home & Decor. After thirty years as an award winning interior designer, Bea has evolved into an influential thought leader on a mission to bring authenticity, alignment, and SOUL to interiors and communal spaces. Her loyal fan club seeks more than her talent for artfully expressing interior architecture but even more importantly, the intuitive and compassionate way she interprets their personalities and lifestyles. Her enthusiasm and passion are contagious, a trait that landed her on numerous TV shows, including HGTV, and DIY. Since 1998, she operates her Miami based “inspirational laboratory” alongside a perfectly staffed and full service design firm. In her ever expanding quest for growth, she has pioneered “The Design Enlightenment Movement” culminating with the writing of her book Sacred Spaces for Inspired Living and the current development of the Design Enlightenment House, her and her architect husband’s own home and studio bringing her unique philosophies to life.
Lauren Banchs- Marketing Content Creator & Copywriter
Lauren’s public relations career spans in breadth and depth. Core services include media relations, copy writing, brand enhancement, target market communications, and other facets that tell her clientele’s compelling stories. She’s worked within a variety of communications environments (international agency FleishmanHillard, South Florida boutique firms, and in-house at The Ritz-Carlton, Key Biscayne), before ultimately building her own practice; a collective experience she draws from when creating effective strategies and campaigns. Her portfolio currently specializes in beauty & wellness, hospitality, fashion, and art & design realms.
Gabriela Gonzalez- Graphic Designer
Gabriela Noelle creates immersive, multi-dimensional installations fueled by an imaginative and childlike curiosity. Graduating from Parsons The New School of Design with a degree in Strategic Design and Management she adds depth to her installations through thoughtful graphic design, promotion, and collateral material. She views her work in lucite, terrazzo, Tibetan lamb and mixed media as a practice in preservation, serving to document our time on Earth for future generations. Her recent exhibitions include solo show, Imaginary Friends (2018) with Coconut Grove based LNS Gallery, The Playground (2018) in collaboration with Gelareh Mizrahi, Radiating Positivity (2019), an immersive installation at Nashville International Airport celebrating Bonnaroo music festival, and Pink Circa 2019 currently on view at the University of Miami’s Lowe Art Museum. Gabriela brings our brand to life through graphic representation of the brand through our digital media and our collateral.
Tamar Groll- Shaman & Holistic Services
Tamar’s mission is to support you in being true to yourself, reconnecting the fragmented pieces and aspects of yourself so that you can find and use your own inner power and voice. It is time to break down the old systems that you have been taught to live by. Tamar is here to guide you to align with your personal truth and nature instead of succumbing to others views of how you should be – trying to fit inside of the box in order to be accepted – you instead, stand in your power loving all that you are, accessing a new way of being in the world.
Claudia Collantes- Holistic Services & Conscious DJ
Claudia is a powerful healer in many ways. From her beautiful music she creates that flows along with sacred practices, to her high energetic vibration of love, she brings spirituality and love into everything that she does. Trained in reiki, yoga, and a variety of other healing practices, Claudia offers our clients many ways to experience healing from the inside out.
As a passionate group of experienced spa industry professionals, we believe in bringing the spa industry back to the roots. Which means we bring love, compassion and healing into our practice while at the same time we focus on building profitable spas.
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